The Conscious Business Course
“I’m a really great at business!”
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🤑
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”Well….except all that business stuff.”
Only 7% of small businesses bring in $1M or more a year.
The truth is, that’s where the fun starts. That’s when you’re able to care for yourself and your family exactly how you would like–from gorgeous vacations to a weekly massage. That’s when you’re able to hire anyone you want and afford any program you could imagine. That’s when you have the influence to be a leader in your community and lobby the government for change.
I was too busy working in my business to work on my business. My clients were just like me, they were wowing customers but avoiding hiring a bookkeeper. I knew it was only a matter of time before I burned out and smash the whole business (again).
After speaking in front of thousands of female entrepreneurs, at Women 2.0 and Women Grow, I discovered there were 12 key areas that separated businesses that thrived from the rest.
I saw female business owners getting pushed out of the companies they founded because they didn’t have the business knowledge to stand up for themselves at board meetings or at divorce proceedings.
I created this program to teach you in 3 months what it took me 20 years of entrepreneurship to learn. Being the creator and leader of your business is a full-spectrum experience. It requires you to know about every aspect of business, on top of being phenomenal at what you do. I’ve personally helped dozens of business owners clarify their focus, launch their brand online, and make their first $100K.
But don’t trust just me. I’ve supercharged this course with the most magical business women I know. You’ll have the opportunity to work on your business on EVERY level…
You’ll move your emotions by moving your body with kundalini yoga and breath work taught by Liya Garber.
You’ll learn how to attract prosperity in your total feminine pleasure with Alexis Asbe.
You’ll learn how to create agreements that support your relationships with Anna Margolis.
This is it!
This is the day that you stop worrying about what might go wrong and put in the proper guardrails to protect your business.
This is the day that you tell the Universe that you are ready for help to get to the next level.
This is the day that you decide to be a full-spectrum entrepreneur.
12 Practices to Building a Conscious Business You Keep
Your legacy & goals
Get clear on how your gifts, what lights you up, and the world’s needs overlap. Design the legacy you want to leave behind and the next 6 months of practical action steps. Anticipate what help you will need along the journey.
Company name, domains, & trademarks
Learn what to consider when naming your business from the legal, URL, and branding aspects. We’ll go into depth on trademarks, both how to check if the name you want is already claimed and how to claim your business name.
Incorporating your business
I’ll walk you through how to choose an entity structure, write an operating agreement, pick which state to file in, get tax IDs, and all that boring-but-necessary stuff. We’ll also learn which insurance policies are recommended for your business and family structure. If you’re already incorporated, you’ll confirm if your current structure gets you the lowest tax rate possible.
Contracts & agreements
Get your paperwork in order with clear contracts for independent contractors, vendors, employees, guest speakers, and customers. Learn how to create agreements that powerfully set up your business relationships instead of just covering for when something goes wrong.
Payments
Create easeful ways for your customers to pay you while spending less on transaction fees. I’ll walk you through how to set up accounts on Paypal, Stripe, Cash App, Venmo, Square, ACH Debit, Checks, Expensify, Merchant Credit Card Processing, Bill.com, And.Co, SquareSpace, Calendly, and QuickBooks. Plus we’ll cover which vendors you need to be collecting tax information from and how to report that at the end of the year.
Budgets & bookkeeping
Project your business budget for the year, choose an accounting method, and understand which expenses should be tracked as business deductions. We’ll set up systems to track income, expenses, and payments.
Design your customer experience
Putting your perfect customer at the center of everything you design for your business is the secret to making clear strategy and marketing decisions. You’ll learn how to define your perfect customer and create the perfect offers for their needs.
Competitor & inspirational research
Understanding what your competitors offer and how they market it is a brilliant shortcut to up-leveling your business. We’ll share the mission statements, company values, and products that inspire us (and write our own
Brand & logo design
Discover the elements of a great brand and how it attracts your perfect customer. You’ll learn how to create a brand yourself or how to direct a graphic designer to create a brand that authentically reflects your business.
Establishing your credibility with free press
Most of your new customers will find you by reading about you online, let’s make it something good! Learn how to get online press coverage, collect customer testimonials, and write a bio that is as interesting to humans as search engines.
Launch (or relaunch) your website
No more avoiding handing out your business cards because you’re embarrassed by your outdated website. I’ll walk you through launching a website that attracts your perfect customer using SquareSpace. And then we’ll co-create a content strategy to get you free targeted leads via search engines.
Managing and engaging your customers
How to ethically find new customers, authentically communicate with previous customers, and lay the foundation to increase sales. We’ll install tools to make growing your email list a breeze (and 100% legal).
The Conscious Business Course
12 Live Lectures & Labs with Jazmin ($4,444 value)
We’ll meet for an interactive work session. I’ll explain the high-level principles of what you need to know as the business owner and together we’ll start the action steps for your business.
12 Live Classes with Liya, Alexis, & Anna ($2,222 value)
Learn the energetics to match the practical steps you are taking to protect and grow your business. Master yourself and up level your relationships to make your work a lot more like play.
Support on Private Forum
Get unstuck on a technical problem or drop-in for an impromptu audio conversation on our private server. Occasional dance parties have been known to happen.
BONUS Limitless Live Yoga Classes (usually $450)
You’ll receive 3 months of limitless yoga classes at AuraKundaliniYoga.com. Take up to 12 yoga classes a week via Zoom.
Hi! I’m Jazmin Hupp.
Watch what I learned about being a sustainably successful entrepreneur 👇🏻
I was the bell of the entrepreneurial ball when I co-founded Women Grow in 2014. Women Grow grew ‘like a weed’ to connect 75,000 women at cannabis events in 60 cities. I was named a “genius entrepreneur” by Fortune Magazine and Forbes considered me one of the “top businesswomen” in the cannabis industry.
I was on the cover of magazines, having finally reached my entrepreneurial goals, but I had sacrificed my health to create a role that wasn’t sustainable. After passing Women Grow to a more diverse leadership team, I took three years ‘in’ to look for my truth.
I realized that the same areas of business that I struggled to prioritized were the same areas all my founder friends were avoiding too. I needed a structure to keep me accountable to the boring (but necessary) aspects of owning a business.
Read about Jazmin
FAQs
TL;DR What is this?
This 3-month course is for female entrepreneurs birthing or parenting a new business. You’ll learn how to ground your business in your values, launch your first offering, and build the support systems to start growing your business.
What is the time commitment?
Plan to schedule six hours in your calendar each week to attend sessions and complete action steps.
Is this another course I’m going to buy but never finish?
Nope. This experience was designed for people who don’t have time to waste researching every question online.
I’m Zoom’ed out! I hate facebook. Can I still do this?
Yes.
This is a frequently asked question?
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
This is a frequently asked question?
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.