We have a huge responsibility to shape how the public perceives Cannabis going forward. See how smart branding pays off in the long run.read more
No matter what size your retail store is, copywriting is vital. Every piece copy is a chance to tell your audience who you are and why to buy from you.read more
Learn the latest features of Mac OS X with adorable kittens. Messages, Airplay, Safari, iCloud, Notification Center and more are covered.read more
People researching the legal marijuana industry often ask me how to get started in the Cannabis industry. These are the resources I read to stay up to speed on current Cannabis culture.read more
We have an opportunity to regulate the cannabis industry from WITHIN or will be subject to others doing it TO the industry. Not only because it makes financial sense but it’s also the right thing to do.read more
7 principles to remember when naming your cannabis business. If you’re opening a dispensary or cooking up an edibles brand, make sure to read this first.read more
Improving your web copy is a quick and cost-effective way to boost conversions. Learn why brilliant and bi-lingual visitors appreciate simple writing.read more
These core strategy changes are how I’m keeping local stores alive through an eCommerce age. This popular training is a must-watch for local retailers.read more
Why is B2B marketing a laggard filled with bad stock photography and generic copy? I’ll teach you how to do so much better on any budget.read more
Jazmin Hupp is part of the founding team of Women Grow, which connects, educates, and empowers the next generation of cannabis industry leaders by creating programs for aspiring and current business executives.
Jazmin’s business strategy consulting and marketing agency, MEIER, works with clients launching or pivoting. By creating superior customer experiences and utilizing integrated marketing, her clients punch well above their weight.
Jazmin is a frequent guest speaker at marketing, technology and cannabis conferences. Join her at the Marijuana Business Conference & Expo in November.