Jazmin Hupp 9/1/21 Jazmin Hupp 9/1/21

I tell UCLA Anderson MBAs My Story (video)

Watch one of the first business school panels on cannabis business opportunities. Speakers include Jazmin Victoria Hupp, Kenny Morrison, Christian Groh, and Jim Baudino.

2/8/19 2/8/19

Where To Start Optimization Testing On Your Website

If you're just getting started with web optimization testing or have limited testing resources (hey that's like everybody), which pages you test is the most critical decision you have to make.

Jazmin Hupp 1/2/17 Jazmin Hupp 1/2/17

What I Learned Turning Off and Tuning In

See how I learned how to be in a museum, how to Burn in Spain, new psychedelic treatments, the final Summit at Sea, winning licenses, and at the very bottom, everything else I'm up to this year.

Jazmin Hupp 9/2/14 Jazmin Hupp 9/2/14

Reading Up on the Cannabis Industry

People researching the legal marijuana industry often ask me how to get started in the Cannabis industry. These are the resources I read to stay up to speed on current Cannabis culture.

Jazmin Hupp 7/18/14 Jazmin Hupp 7/18/14

How to Name Your Cannabis Business

7 principles to remember when naming your cannabis business. If you're opening a dispensary or cooking up an edibles brand, make sure to read this first.

7/12/14 7/12/14

7 Reasons You Should Focus on Women in Your Advertising & Your Business

Gallop's keynote is required watching for men & women – she teaches us how businesses are missing out on innovative ideas & profits by staying male-centric.

6/25/14 6/25/14

How To Create A Responsible & Effective Cannabis Brand

We have a huge responsibility to shape how the public perceives Cannabis going forward. See how smart branding pays off in the long run.

Jazmin Hupp 6/24/14 Jazmin Hupp 6/24/14

How You Can Create a Cannabis Industry We Can All Be Proud Of

6/23/14 6/23/14

Prioritizing Product Features for Cannabis Companies

Whether you're starting a MMJ dispensary or edibles brand: cannabis product feature strategy will be vital to your success.

6/8/14 6/8/14

2014's Hot Homepage Design Trend: Mega Images

You know those giant brand images filling up new home pages? Looks great but does it work?

5/12/14 5/12/14

Your Company's Facebook Posts Will Soon Be A Waste Of Time

The day when your Facebook organic posts will reach virtually no one is coming fast.

4/24/14 4/24/14

Personalizing B2B Sales Relationships at Scale

Marketers think in terms of campaigns and touch points, whereas traditional sales people think about one-to-one sales calls. Tawheed Kadar has solved for these conflicts by making each sales person a mini marketing organization with his 5x5 Method.